Studio Press

ASIA Telecoms, recently awarded the Network Service Provider NSP(1) licence by the Malaysian Communications & Multimedia Commission, will soon operate as a mobile virtual network operator (MVNO). The licence enables the company to operate mobile services without setting up their own base stations but through strategic partnerships and tie-ups with other established network operators. It also lets Asia Telecoms operate out of its own mobile switching centre, issue its own SIM cards and offer its own pricing plan fully independent from that of the host mobile operator’s network. The company will operate through a network code with the 015-99 prefix. In a statement, Asia Telecoms chief operating officer A. Sritharan said the company has launched a series of events to raise brand awareness and act as a prelude to the major launch of the MVNO at the end of the year. The exercise is estimated to cost up to RM100 million. Over the years, the company has grown from a premier telephony service provider with a focus on the corporate sector, to a major player with services ranging from discounted calls for corporate customers to Internet Protocol telephones for the residential market. “These new offerings cater to all the telecommunication needs of our individual and corporate clients. “We are proud to take Asia Telecoms clients and users to a new platform of technological services,” Sritharan said.- Bussiness Times